Project:	Genuine Toyota Wiper Blades Lenticular Display
Objective:	Communicate the benefits and the importance of regular replacement of Genuine Toyota wiper blades in an interesting and eye-catching way.
Strategy/Tactics:	With the goal of educating customers on when its appropriate to replace their wiper blades and then to have them consider purchasing Genuine Toyota wiper blades, LMC created a POP display with a moving lenticular graphic and tear off interest cards. Working in conjunction with the printer and lenticular company, LMC was able to produce a stunning visual countertop display with a functional appeal.
Services:	Layout & design, copywriting, photography, lenticular design, POP creation and functionality, packaging.