Project:	Acura Dealer Micro site
Objective:	Launch the Dealer Website to dealership GMs and DPs for enrollment.
Strategy/Tactics:	Aligned with a year-long roll out strategy, the Acura Dealer Micro site is the culmination of a 6-pronged tactical approach to launching the program. Programmed in Flash, the Website has a simple, elegant user interface with a catchy introduction animation.
Services:	Design & layout, copywriting, HTML email blasts, Web development.